Magazine Articles Tagged With publicity

Brand You: Questioning Self-Promotion

by Frank Bures

The Practical Writer

Posted 12.15.15

Frank Bures

A writer and branding expert discusses the art, the discomfort, and the necessity of self-promotion, as well as its evolution in the digital age.

More

Reviewers & Critics: Michael Schaub

by Michael Taeckens

The Practical Writer

Posted 12.15.15

January/February 2016

The latest installment of Reviewers & Critics features Michael Schaub, an incisive—and hilarious—literary critic and former Bookslut contributor.

More

The Savvy Self-Publisher: William Hertling’s Avogadro Corp

by Debra W. Englander

The Practical Writer

Posted 10.14.15

Debra W. Englander

A successful self-published novelist talks about how he used his background in programing and knowledge of artificial intelligence to write and market his best-selling techno thriller series. Editor Jessica Page Morrell and publicist Jessica Glenn weigh in and give advice to burgeoning self-publishers.

More

The Savvy Self-Publisher: Clayton Smith's Apocalypticon

by Debra W. Englander

The Practical Writer

Posted 6.17.15

Debra W. Englander

Clayton Smith has self-published several books, including his latest novel, Apocalypticon, and used his experiences to cofound Dapper Press, a company that provides essential services like editing, design, and promotion to self-published authors. Editor Kim Bookless and publicist Lissy Peace weigh in on Smith’s process, and such self-publishing necessities.

More

Blurb Anxiety: The Sometimes Painful Process of Asking for Prepublication Praise

by Shelly Oria

The Practical Writer

Posted 4.15.15

Shelly Oria

Having to approach other authors, some with weighty reputations, and ask for the time-consuming favor of writing a blurb can be an unexpected source of anxiety. A debut author shares her experience with part of the publishing process that many writers don’t talk about.

More

Page One: Where New and Noteworthy Books Begin

by Staff

News and Trends

Posted 4.15.15

May/June 2015

With so many good books being published every month, some literary titles worth exploring can get lost in the stacks. Page One offers the first lines of a dozen recently released books, including Toni Morrison’s Gold Help the Child and Charles Simic’s The Lunatic, as the starting point for a closer look at these new and noteworthy titles.

More

Writing the Road: Advice for Touring Poets

by Travis Mossotti

Special Section

Posted 2.10.15

Travis Mossotti

Scraping together funds and piling into vans, poets like Nick Demske, Kate Greenstreet, Ada Limón, Zachary Schomburg, and Joshua Marie Wilkinson take to the road for a different kind of book tour—one that puts human connection above book sales.

More

The Savvy Self-Publisher: San Francisco 2015

Posted 2.5.15

Publishing veteran Debra Englander gives an overview of the self-publishing process, followed by a conversation with literary agent Ted Weinstein—who represents Keith Devlin, NPR's Math Guy and author of numerous traditionally published books as well as the self-published title Leonardo and Steve: The Young Genius Who Beat Apple to Market by 800 Years—and publicist Amy Packard about the opportunities available to independent authors as well as the challenges they face.

More

Launching a Best-Seller Without Selling Your Soul: The Rewards of Self-Promotion

by Miranda Beverly-Whittemore and Dan Blank

The Practical Writer

Posted 1.21.15

November/December 2014

Through blogging, social media, newsletters, and book giveaways, a novelist teams up with the founder of WeGrowMedia to market her book—and show how making a personal connection with readers can go a long way towards making a book a best-seller.

More

The Savvy Self-Publisher: Keith Devlin's Leonardo and Steve

by Debra W. Englander

The Practical Writer

Posted 12.16.14

Debra W. Englander

When science author and NPR Math Guy Keith Devlin decided to cut a section from his soon-to-be published book on Fibonacci, he realized he had a unique opportunity—to self-publish the deleted content as an e-book alongside the hardcover book. We hear from Devlin, his agent Ted Weinstein, and publicist Amy Ferro on this uniquely challenging and exciting endeavor.

More